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The Essential Local SEO Strategy Guide – A comprehensive beginner’s guide to SEO marketing for small businesses. If trust in your business relies on licenses or professional certifications, be sure you’re including this information whenever a platform makes this field available. Power your SEO with the proven, most accurate link metrics in the industry, powered by our index of trillions of links.
If 9 Directories Your Small Business Needs To Be Listed On looking for a way to get your local business information in more places online—without having to do the work of setting up and verifying everything on your own—Yext is the perfect solution. With Yext Listings, you take control of your business profile across more than 150 global services, allowing you to ensure your listings are correct and consistent across the web. While the service does come with a fee, the immediate payoff of being able to manage all of your listings in one place is hard to deny. Foursquare, which lets users share information about their favorite businesses online. Unlike some of the other online directories listed, Foursquare lets users check in when they visit businesses and even comment on their experiences via their Twitter accounts. Additionally, businesses can use the mobile app to target and connect with customers on the go.
Understand how your customers search
Ensure people can find your business wherever they’re doing their research online by listing your business in the free places we’ve listed above. Many consumers like to visit a website before visiting a business. If yours isn’t listed in several locations and databases online, you could be losing out on “free” traffic to your website, which tends to limit revenue potential. With an estimated 2.89 billion users Facebook is one of the top platforms to advertise your business for free. This amount of users makes Facebook a great place to begin your social strategy for your business in addition to giving your customers a visible place to show different aspects of your business. 74% of consumers visit a store based on information they have found online” an optimized Google Business Profile page can be a huge push for customers.
- It makes sense to let Google know as much as possible about your business whenever attribute fields are available.
- The fifth and most important thing is that your business directory listings will have the potential to be indexed by search engines.
- Monitor your reviews to thank customers, provide answers to questions or problems, and eliminate spam.
Plus, a mix of reviews can even strengthen your reputation, as it shows that you are a genuine and healthy company that has nothing to hide. Yelp has over 178 million unique monthly users, making it one of the most common business directories available, and it likely comes to mind when you think of business reviews. By getting signed up with Yelp for Business, you not only make your business more visible to potential customers, but you can also gain valuable customer feedback through reviews. Charges extrafor premium services and cross-listing across Yahoo’s network. As an added bonus, the directory offers easy-to-use tools for tracking impressions and evaluating overall search performance. Your company can set up a free account to post product information and photos.
Places to List Your Brand-New Business
Citations are one of the signals Google uses to determine ranking for local listings. Often consumers start researching a product or business online, but continue their research nearer to their final purchase decision by visiting your store. With hundreds of millions of users in over 200 countries, we can’t see a reason not to have your business listed on Apple Maps. Apple Maps offers users the ability to explore whatever city they’re in, giving them several options during a search, one of which could be your business. 26% of people between 18 to 34 prefer to contact a company through social media.
- E-commerce How to start and run a successful e-commerce business.
- The faster your website’s load time, the more likely visitors will stick around and the more likely online search engines will rank it highly.
- If you wish to find out the names of large shareholders of a public company that has filed with the SEC, this online resource can help.
- Google requires relevant, trustworthy websites to link to yours before it will take notice.
- This is an especially good field for retail businesses to fill out.
Every time you add a new listing, even if it’s free, it will establish to search engines that your website is a source of credible information. As long as you have some helpful key pieces of information like the company name, address, hours, and phone number, you can upset the client for more details like adding pictures and reviews later. Dun & Bradstreet is a company that provides commercial data for businesses. While you may not be looking for b2b customers, D&B is a core data provider to several other consumer business directories. Continuing our emphasis on customer experience and retention, we have included Yelp in our number 4 slot. An average of 142 million users visit Yelp each month giving a great amount of visibility to your business.
Paid Directories vs Free Directories
Joining the HUBZone program makes your business eligible to compete for the program’s set-aside contracts. HUBZone-certified businesses also get a 10% price evaluation preference in full and open contract competitions. Joining the small disadvantaged business program allows you to compete for set-aside and sole-source contracts in the program. You can also get help to navigate federal contracting, form joint-ventures, and receive management assistance.
